VP Finance and Administration

Advisor in Life Insurance and Group Plans 

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Since joining M Bacal Group in 1998, Lianne has immersed herself in the family business, guided by key mentors and the inspiring leadership of her mother, Monette. During this time she has adeptly matched clients' needs with top-tier, innovative insurance solutions.

 

Lianne's deep knowledge and experience are vital to upholding the core values of M Bacal Group. As Vice President of Finance and Administration, she oversees the office operations and is the primary contact for customer service, earning the trust and respect of clients.

 

Continuously seeking to broaden her expertise, Lianne became a certified Living Benefits Specialist (CHS) in 2008 and earned her Family Enterprise Advisor (FEA) designation in 2018. Currently serving as a board member of FEC (Family Enterprise Canada).

 

Outside of work, she is a mother to two active boys and plays a significant role in her community, particularly within the local hockey association where she serves as a long standing volunteer.

 

Her contributions to both her community and the family business have made her an invaluable asset. Lianne's dedication to her family and professional life exemplifies the commitment and trustworthiness that define M Bacal Group.